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Our Marketing Approach

RSC Marketing & Advertising was started in 1989 by Bob Charney who has extensive experience serving national, regional, and local retail clients. We are especially experienced in the automotive, restaurant, consumer electronics, home improvement and many other retail industries.

Our broad filter of experience provides each and every client with more innovative solutions driven by unbiased and unrestrained creativity, driven by smart marketing and media strategies.

Our slogan is “Attract More Customers”.  The underlying principle is that your customers’ mindset must be the driving force underpinning your communications effort.  What they need, what they think, and what they believe are the most critical elements we embed into the marketing we develop for each and every client.

That’s why it works…and why most of RSC Marketing’s client relationships have endured for well over 15 years.